'How do you get social proof for your fitness business if you\'ve got no before or after pics? It\'s likely that the first thing people think of when they are asked about how to promote a fitness coaching business is the before and after pics This has been the mainstay of physique or body transformation coaching since the 90s and the iconic Cybergenics advert. But the before and after pic, while being decent social proof on one hand can actually be a hindrance to attracting new clients. We discuss why in the video. There are loads of other ways you can legitimately show social proof that you are good at what you do without a before and and after pic Such as Gym selfies that your client takes to show them doing the work Meal images of tasty meals that you\'ve asked them to eat Pictures of old clothes that they don\'t need anymore or can\'t fit in Pictures of them out socially enjoying life while being coached by you Achieving life or other goals with your help Text messages that they send you (get their permission first) In this video you\'ll learn how to get social proof without needing a ton of before and after pics and how to attract the right clients to your business.'
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